World to India: “𝘾𝙖𝙣 𝙮𝙤𝙪 𝙗𝙚𝙘𝙤𝙢𝙚 𝙩𝙝𝙚 𝙣𝙚𝙭𝙩 (𝙖𝙣𝙙 𝙣𝙞𝙘𝙚𝙧) 𝘾𝙝𝙞𝙣𝙖, 𝙥𝙡𝙚𝙖𝙨𝙚❓”
There are 4 kind of companies: (See Document for more info)
1. Domestic owner & Domestic manufacture (#ITC)
2. Domestic owner & Foreign manufacture (#Landrover)
3. Foreign owner & Domestic manufacture (#CocoCola)
4. Foreign owner & Foreign manufacture (#Apple)
Modiji wants you to buy No. 1 & 3. Reason is decrease in Import & increase in GDP That’s enough economics for a day.
Let’s talk marketing now.
For companies 1 & 3:
✅ Embrace “Made in India” narrative & it will propel growth
✅ If your brand name is like #PeterEngland””, then start awareness campaign. Also start a parallel brand & build revenue around that if Peter England fails.
✅ If research says people have problem with your foreign owners, then it is a good time for a nostalgic marketing campaign. Remind them why they loved you at the first place.
For Companies 2 & 4:
✅ Guys seriously, India has scale, manpower & infrastructure