Marketing Explained

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Marketing Weekly

Oct 5, 20256 min read

Brand’s Catch-22: Crash the Party or Host Your Own?

Jun 29, 20256 min read

The Infamous Phoebus Cartel: Inception of Planned Obsolescence | The Lightbulb Conspiracy

Jan 16, 20253 min read

Planogram | The Science of shelf-planning in FMCG & Modern Trade Stores Updated 2025

Jun 30, 20249 min read

Product Packaging | The Silent Salesman | Importance of Packaging in FMCG

May 26, 20249 min read

Brand Strength Vs. Distribution Strength | The quintessential Egg & Chicken story of an Indian FMCG market

Oct 21, 20223 min read

Use of GESTALT's law of Perceptual Organization in Marketing & Logo Design | Advantages & Techniques

Oct 15, 202210 min read

What is Price Pack Architecture (PPA) in Marketing? What is PPA in Product Management?

Oct 10, 20223 min read

Neuromarketing: How do our brains respond to marketing?

Sep 11, 20222 min read

What is Brand Jacking? What is Copycat Marketing? Duplicate Branding / Copy Branding / Fake Brands

Sep 4, 20222 min read

What is Elaboration Likelihood Model - ELM? Examples of ELM

Jun 2, 20215 min read

What is Rural Marketing? Strategies of Rural Marketing in India | Sales & Advertising

Jan 25, 20216 min read

Vegetarian Meat: A fad or reality?

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