Sales Incentive Plan in India FMCG | Sales Incentive Program Explained for Indian Context
- Jan 10
- 7 min
FMCG Undercutting / Rate Issues: Biggest Bane of Sales
- Dec 29, 2023
- 8 min
Marketing Strategy of Volvo | A Brand Built on Safety, Strength & Style | Detailed Analysis
- Aug 15, 2023
- 6 min
Case Study of Energy Drink Market in India | Analysis Red Bull, Monster & Sting | Rise of Sting
- Oct 29, 2022
- 5 min
Marketing Strategy of Vaseline brand | Story of a 150-year-old skincare brand | Petroleum Jelly
- Oct 21, 2022
- 3 min
Use of GESTALT's law of Perceptual Organization in Marketing & Logo Design | Advantages & Techniques
- Oct 15, 2022
- 10 min
What is Price Pack Architecture (PPA) in Marketing? What is PPA in Product Management?
- Oct 10, 2022
- 3 min
Neuromarketing: How do our brains respond to marketing?
- Oct 1, 2022
- 3 min
What is a BEACHHEAD strategy in Marketing? Normandy of Marketing
- Sep 30, 2022
- 6 min
Consumer Promotions :The Nicest Guy of Marketing
- Sep 11, 2022
- 2 min
What is Brand Jacking? What is Copycat Marketing? Duplicate Branding / Copy Branding / Fake Brands
- Sep 4, 2022
- 2 min
What is Elaboration Likelihood Model - ELM? Examples of ELM