Marketing Explained 3/4

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Marketing Weekly

Jul 15, 20201 min read

Brand Propaganda

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Community Marketing - A focus on customer retention

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Greenwashing: Selling the Green Facade

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Framing effect - The white lie of packaging?

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Blue Ocean Strategy - An uncontested market space

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Cause Marketing - Winning hearts, minds and customers?

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Meme Marketing

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Surrogate Marketing - Things Brands don’t want you to know!

Jul 4, 20201 min read

Co-Branding in Marketing

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Brand Cannibalization

Jun 28, 20203 min read

Planogram | The Science of shelf-planning in FMCG & Modern Trade Stores

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Dynamic pricing: The art of the deal

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